Practicing Design Thinking & Making : 4.6 Concept Choice: 4.6.3 Exercise

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4.6 Concept Choice

4.6.3 Exercise

Exercise: Finalizing the develop stage

◄ 4.5 How to Test Concepts

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5.1 Delivering the Final Design ►

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Intended Learning Objectives

Teaching and Learning Methods

Unit 1: Key Principles

1.1 The Logic of Design

1.1.1 The Reflective Practice of Design
1.1.2 Wicked Problems Demand Design Thinking
1.1.3 When to apply Design Thinking
1.1.4 Design = Abductive Reasoning
1.1.5 The Need for a Plan B

1.2 Frames, Ideas and Concepts

1.2.1 The problematic vocabulary of Design Thinking
1.2.2 Definitions
1.2.3 The relation between frames, ideas and concepts

1.3 The Art of Framing

1.3.1 What is a frame?
1.3.2 Vary the level of obviousness
1.3.3 Listening
1.3.4 Develop metaphors

1.4 The Expanded Double Diamond

1.4.1 The omission of the Double Diamond
1.4.2 The Expanded Double Diamond

Deduction and induction

When to apply design thinking?

Wicked problems 1

Wicked problems 2

Open-ended and closed-ended questions

Unit 2: Discover

2.1 The Hunt for Insights

2.1.1 Research For and Through Design
2.1.2 Empathy
2.1.3 Qualitative Research
2.1.4 Primary and Secondary Research

2.2 Iceberg of Knowledge

2.2.1 Iceberg of Knowledge
2.2.2 Assessing Different Kinds of Knowledge

2.3 Design Research Methods

2.3.1 Open Interviews
2.3.2 Contextual Inquiry
2.3.3 Observing and Participating
2.3.4 Context Mapping

2.4 Making Sense

2.4.1 Making Sense of Data
2.4.2 Empathy Mapping
2.4.3 Personas
2.4.4 Customer Journey

Reflect

Unit 3: Frame & Define

3.1.1. Why Framing Precedes Defining
3.1.2 Create Multiple Frames
3.1.3 Frameboards
3.1.4 An Idea is Not a Frame
3.1.5 Reflecting on Frames

3.2 Scoping: Design Brief

Scoping: Design Brief

Reflect

Unit 4: Develop

4.1 Developing a Concept

4.1.1. The Whole and Its Parts
4.1.2 Concept: Research
4.1.3 Concept: Ideation
4.1.4 Concept: Prototyping & Testing

4.2 Co-creation

4.2.1 Iterations
4.2.2 Boundary Objects

4.3 Ideation Techniques

4.3.1 Principles
4.3.2 Rules of Thumb for a Workshop
4.3.3 Techniques

4.4 Concept Representations

4.4.1 The Need for Representations
4.4.2 Developing a Concept
4.4.3 Documenting a Concept
4.4.4 Selling a Concept
4.4.5 Testing a Concept
Exercise

4.5 How to Test Concepts

How to Test Concepts

4.6 Concept Choice

4.6.1 Concept Choice
4.6.2 Reflect
4.6.3 Exercise

Unit 5: Deliver & Document

5.1 Delivering the Final Design

5.1.1 From Concept to Final Design
5.1.2 Plan Ample Time
5.1.3 The Cycle of Build, Test, Learn
5.1.4 Desirable, Feasible and Viable
5.1.5 Minimal Viable Product

5.2.1 Testing Desirability, Feasibility and Viability
5.2.2 Prototypes to Test Desirability
5.2.3 Prototypes to Test Feasibility
5.2.4 Prototypes to Test Viability

5.3.1 A Testing Regime
5.3.2 Functional Tests
5.3.2 User Tests
5.3.3 Usability Tests
5.3.4 Utility Tests
5.3.5 Market Tests
5.3.6 Lab Testing vs. Field Testing
5.3.7 Alpha and Beta Testing
5.3.8 Exercise

5.4.1 Specifications
5.4.2 Rationale and Reflection

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